11. Campaign of the Year The applicants will be assessed on the originality of the campaign, its reach, engagement, and the tangible difference it made towards achieving the NGO’s goals. The campaign should have been conducted in the last one year. I. Reach and Engagement: Extent of audience reach and engagement with the campaign. II. Impact and Outcomes: Measurable impact and outcomes resulting from the campaign. III. Creativity and Innovation: Use of creative and innovative approaches in campaign design and execution. IV. Community Empowerment: Degree of community involvement and empowerment. V. Sustainability and Replicability: Potential for long-term impact and replication of successful campaign.
Event Location
Nairobi